Senior Living Professionals

1. Take Time to Be Kind

The dining room in a senior living community can be a hectic place, especially during mealtimes. As serving staff races back and forth delivering meals, trying to remember several things at once, it is all too easy to forget the most important task at hand: giving kind service.

Speaking with seniors is not the same as speaking with Baby Boomers or teenagers. People over age 50 own most of the wealth in North America, yet both sales techniques and communications are usually based on how younger individuals think.

Join us on Wednesday, January 11 as Michael Sullivan presents ‘Strategies for Effective Verbal Communication with Seniors.’ This session is an excellent opportunity for marketers and sales executives to learn how to tailor speech to seniors.

There is great competition for move-ins among senior living communities, and to attract new residents, communities need to offer a warm, comfortable and welcoming environment. But where does a senior living community start?

On Monday, December 5, join us as we answer that question.

RetirementHomes.com, North America's most popular online senior housing directory, has announced the finalists for the MOMBA Awards. The MOMBAs recognize the best marketing achievements by senior living communities worldwide in 10 unique categories.