Digital Hearing Aid Industry Transitions to Patient-Focused Model
The technology to purchase hearing aids online has revolutionized the digital hearing aid industry. In the past, those who were hard of hearing sought care through a system that was centered on the provider. The patient made an appointment, traveled to the clinician's office, sat through a battery of hearing tests, spent hours being fitted for an appropriately-sized hearing aid, only to leave empty-handed because the hearing device still needed to be manufactured and shipped. When the hearing aid finally did arrive, if it was not adjusted properly, the patient was back to square one.